During the commercial practice course at the Willem de Kooning in 2022, I created a poster campaign for the speculative event based on the World Fair Expo. The theme of the expo would be the future of farming and developments within the field of agriculture. Because of my vision of a corporate future within farming, I maintained a monochrome style within the color palette of the posters and made use of a modern style in composition and typography. The images I used were captured by photographers Tomas Hertogh, Jonathan Kemper and Matthias Zomer.